任正非(Ren Zhengfei)
anecdotes
Born in 1944, Ren Zhengfei suffered from war and poverty from an early age. The 7 brothers and sisters, together with 9 parents, live on the meager wages of their parents. At that time, every meal was strictly divided into rice, so as to ensure that everyone could live. When Ren Zhengfei was in high school, he was so hungry that he could only use rice bran to satisfy his hunger. His family was two or three people at the same time, sharing a covered, dilapidated sheets, laid underneath the straw. The ideal three years of high school he just eat a Steamed Buns flour! It is conceivable that Ren Zhengfei spent his youth in such poverty. The hardships of life and soul to bear hardships, the achievements of the young Ren Zhengfei tolerance and firm character. "I can really understand the meaning of this sentence," he said!" In 1967 the Chongqing University, was criticized because of miss Ren Zhengfei's father, with the train home. Because there were no tickets, they were beaten by the station personnel. Walk more than ten miles, the middle of the night to come home, parents can not love the eldest son, afraid of being known, implicated, affecting his son's future, urging him to go back to school second days early. Separately, the father took off the sole turn over leather shoes to him, specially asked: "remember, knowledge is power, others do not learn, you have to learn, do not follow the crowd.". The "
official" is thousands of years of truth. Later have the ability to help sister-in-law." Ren Zhengfei knew the weight of the parting instructions, gnawing at the book and studying the technique, became the only thing he had to do. Hard work pays off, in 70s the last century Ren Zhengfei became a
technological vanguard troops. He was transferred to the Shenzhen oil group, Ren Zhengfei in the family and career have not adapt to. His wife before he transferred in Nanyou executives, he lost again and again in the operation of subordinate enterprises in Nanyou loss. He was the soldier's president, Ren Zhengfei
A dutiful son, but also the parents and siblings to live together. The pillar tilted and the house disintegrated. In order to survive, Ren Zhengfei started his own company. In the first two years, the company mainly sold HAX switches in Hongkong, profiting by price differential. Commission is a kind of neither risk nor profit way, after two years of hard work, the company's finances have improved. A little improvement in finance has not been used to improve life, but has continued to be put into operation. At that time, Ren Zhengfei and his parents lived in a ten square meter hut in Shenzhen and cooked on the balcony. Parents usually closing in the market to pick up the leaves or buy a dead fish, dead shrimp to sustain life. Poverty is the first pot of gold for a man of great capacity, and hunger is a constant source of power for an individual. "One country, leisurelyhenan dead body." Ren
Zhengfei thanked the life for his gift. "The basic mission of HUAWEI is to live," he says." In the field of high-tech, to live still requires extraordinary perseverance. He must have heard a mysterious voice: leave the merchant mercenary general, to dare to do, not vulgar, not mediocre, made the world first-class enterprise. This is the basic way to enrich and agitate life, and he can not resist the temptation. Ren Zhengfei was willing to hide himself under nine fields. Businessmen spent huge sums of money to show up for media events, the vice president of themiss a fei
Federation of industry and Commerce and the qualifications of the NPC deputies, who refused to accept it.
The value of others in the square, his value in the business focus. He is silent, lonely, decisive, and not seek to know people who persist, and dare to win Dayong, always make independent of all winners and accidental factors on each victory and incisive analysis. A soul that passes through
life's cold and warm, from the lowest valley to the noon of life, and avoids the noise, and receives a contemplation. Look at things, see people, see things, have a different view. He often according to the enterprise, the market, the development of the environment, from time to time to throw out a profound insight and lessons learned, said the company, talk about strategy, words, life. He Chinese
suggestions on quality education, "winter" of the crisis, and the heroism of the wilderness shouting, can maintain the resonance with a staff, and be accepted by the public, some even thought directly by the state leaders are familiar with and appreciate. Vision is value. Beyond the ordinary vision, cast HUAWEI's extraordinary weapon. Chen Mingzhe, founder of dynamic competition at the 2007CEO annual meeting, said, "every strategy is focused, and all execution is consistent."." Ren Zhengfei's heart, attention is
a powerful force of HUAWEI. In the HUAWEI basic law, Article
1 states: "in order to make HUAWEI a world-class equipment supplier, we will never enter the information service industry.". Through the independent market pressure transmission, causes the internal mechanism to be in the activation state forever." HUAWEI's adherence to communications equipment provides the strategic industry, with the exception of a need to maintain strong corporate operations
and lay the foundation for more strategic alliances. Business competition is sometimes very strange, in order to eliminate the potential competitors, how much capital don't care. In the monopoly sector of communications operations, you can gain a small portion of the revenue in an area, but in more area
s, operators will shut down the path you cut into. Ren Zhengfei knows the weakness of human nature and protects the long-term strategic interests of HUAWEI. Many companies go bankrupt, not because there are fewer opportunities, but because there are too many opportunities and too many choices. Too many pitfalls disguised as opportunities have left many companies out of the wrong zone. Opportunity is a hot strategic resource. However, not all strategic resources can be developed into strategic industries. Some strategic resources can form strategic industries, while some strategic resources can only provide the theme and imagination for the operation of capital and strategic alliances, but it is not suitable to operate as a strategic industry. Only a particularly cool strategy maker will not be led by impulses and fanaticism to avoid the pitfalls of opportunity. The strategic resources of Chinese enterprises are not many, and strategic mistakes will drain the most valuable strategic resources. Ren Zhengfei knows himself well. He is adept at distinguishing between opportunities disguised as opportunities and disguised as traps. Ren Zhengfei is a careless about dressing comrade, old-fashioned dress. These are enough to make people surprised, even more surprising is that HUAWEI's management mode is still large, the revolutionary mobilization of unity to sing songs that a type of collective action, it and network technology, HUAWEI to build new transparent and modern high-tech enterprises, so the misfits, but harmony together.
In marketing, Ren Zhengfei led by HUAWEI is also very strange. It hardly ever advertises, nor does he have any interest in the spread of PR that is most important to modern companies. He has led HUAWEI for more than a decade, and Ren Zhengfei has barely interviewed the media. Even so, it did not affect HUAWEI's entry into China's top companies. HUAWEI's sales in 2003 amounted to 30 billion yuan, ranked seventh in China's electronic information hundred enterprises, profits are ranked first. But it was also pointed out that HUAWEI's rapid growth is related to China's particular historical period, it just caught up with the climax of China's economic development, and a large number of communications infrastructure updates, HUAWEI has brought huge orders. Initially, HUAWEI started from low-end markets such as remote rural areas, and sought opportunities for survival in the cracks of multinational enterprises, and even took many special measures. "Has HUAWEI's winter come yet?"" Ren Zhengfei likes to remind HUAWEI in such a sentence. It can be said, because he always have a strong sense of crisis, so that his picture looks very old, even wearing a smart suit.
Enterprise development is to develop a group of wolves. Wolf has three characteristics: first, keen sense of smell; two is indomitable and selfless attack spirit; three is the consciousness of group struggle. A man leaves home to struggle for a better life, and love is the most important part of a good life. But love is like a canoe. When others live, you can't live through it. Have been away from h
ome for five years, when the snow melt, streams gurgling, cross the face from the bridge, I really do not know whether others have in the past, the beloved girl in. That kind of melancholy, that kind of loss, that kind