全球最佳的50本商业书籍
1. 败者的游戏(The Intelligent Investor)
2. 货币金融学(The Theory of Money and Credit)
3. 策略(Strategy)
4. 金字塔原理(The Pyramid Principle)
市场营销书籍
5. 经济学原理(Principles of Economics)
6. 需求(The Power of Now)
7. 解密(How to Win Friends and Influence People)
8. 向量机(The Elements of Statistical Learning)
9. 创新者的窘境(The Innovator's Dilemma)
10. 终极测量(Ultimate Measurement)
11. 行动执行(Execution)
12. 优化过程设计(Designing the Customer-Centric Organization)
13. 空间优化(Spatial Optimization)
14. 签名(The Signature of All Things)
15. 大数据(Big Data)
16. 个人品牌(The Brand Called You)
17. 传播价值(Value Proposition Design)
18. 卖命(The Hard Thing About Hard Things)
19. 企业架构(Enterprise Architecture)
20. 数据仓库解决方案(Data Warehousing Solutions)
21. 金融市场(Capital Markets)
22. 高阶战略(Advanced Strategy)
23. 领导(Leadership)
24. 数字营销(Digital Marketing)
25. 投资的艺术(The Art of Investing)
26. 风险管理(Risk Management)
27. 战略可持续性(Sustainability Strategy)
28. 企业社会责任(Corporate Social Responsibility)
29. 创业生态系统(Startup Ecosystem)
30. 创新与创造力(Innovation and Creativity)
31. 营销策略(Marketing Strategy)
32. 品牌管理(Brand Management)
33. 数据分析(Data Analytics)
34. 人才管理(Talent Management)
35. 项目管理(Project Management)
36. 创业者精神(Entrepreneurial Spirit)
37. 创业哲学(Startup Philosophy)
38. 投资策略(Investment Strategy)
39. 全球竞争(Global Competition)
40. 媒体管理(Media Management)
41. 商业模式(Business Model)
42. 数字化转型(Digital Transformation)
43. 市场调查(Market Research)
44. 供应链管理(Supply Chain Management)
45. 风险投资(Venture Capital)
46. 高科技企业(High-Tech Companies)
47. 创新管理(Innovation Management)
48. 品牌建设(Brand Building)
49. 网络营销(Internet Marketing)
50. 国际贸易(International Trade)